• Temporary Tattoo Collection Donates 50% to Animal Rescue!

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    Temporary Tattoo Collection Donates 50% to Animal Rescue!
    PURE TATTS COLLABORATION WITH ANIMAL RESCUE FOUNDATION SGT. PEPPER'S FRIENDS 50% OF THE PROCEEDS WILL BE DONATED DIRECTLY TO THE RESCUE. THIS COLLECTION INCLUDES 19 SGT. PEPPERS FRIEND'S TATTOOS DESIGNED...
  • Exclusive Free 3 day Pass to Equinox Fitness Clubs.

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    building a weekend look around a single oversized back tattoo

    A weekend outfit can look polished without a full wardrobe rethink when one piece does the visual work. An oversized back tattoo gives you a clear focal point, leaving the front of the outfit to stay simple, comfortable and easy to wear.

    The key is to balance scale rather than match everything. Let the temporary design introduce shape, contrast and personality, then build the rest around clean lines. This approach works especially well for relaxed plans, from Saturday markets and brunch to gallery openings, gigs and drinks with friends.

    make the tattoo the anchor

    Treat the temporary tattoo as the statement piece and everything else as support. Highly detailed geometric artwork, bold matte-black shapes and fine white linework each create a different effect, so consider how the design will look before choosing the clothes covering the front of your body.

    Placement changes the balance of the entire look. A design spanning the shoulder blades works well with a fitted top, while a lower-back placement can pair with higher-waisted bottoms. Keep nearby areas of skin visible enough for the artwork to register, but avoid adding another large graphic at the neck or chest.

    Preparation can make or break the finish. After a shower, wait until the skin is completely cool and dry, then avoid lotions, deodorant and oils on the application area. Pure Tatts explains how the adhesive works, and its care guidance is worth reading before wear; heat, sweat, friction and early water exposure can shorten how long a design stays in place.

    build a quiet, balanced base

    Keep the front deliberately uncomplicated. A black scoop-neck tank, plain white tee or fitted charcoal shirt gives the tattoo room to stand out without creating a competing print. Avoid large logos, slogans and busy patterns across the shoulders, especially if they would appear in rear-facing photographs.

    Balance the outfit’s proportions rather than matching every colour. Straight-leg jeans work with a fitted top, while wide trousers create a cleaner sweep beneath a cropped shirt. A black tattoo with blue denim feels crisp, whereas white linework can pair naturally with charcoal, cream or stone.

    Finish with hair, shoes and outerwear that do not interrupt the shape. A low bun, loose waves or a ponytail keeps the back visible, while white sneakers, loafers or flat boots ground the outfit. An open overshirt or cropped jacket frames the tattoo without hiding it completely.

    dress for australian weekends

    Australian weather can change the styling as much as the destination. Sydney’s humidity calls for lightweight cotton, linen or breathable synthetic fabrics, while Melbourne’s changeable conditions often justify a removable layer. Brisbane’s heat makes relaxed fits and airy fabrics more comfortable than heavy denim or structured tailoring.

    Weekends here also move between water, exercise and crowded indoor spaces. You might head from a beach or pool to a café, then meet friends at a market, festival or pub. If you plan to swim, apply the tattoo after you are out of the water and fully dry rather than expecting prolonged immersion to leave the adhesive unaffected.

    An exposed back also needs sensible sun protection. Use broad-spectrum SPF 30 or higher on surrounding skin, and follow the tattoo instructions before applying sunscreen over the artwork. A UPF-rated layer can protect the area when the look permits, while still allowing the design to appear when the layer comes off.

    compare three styling directions

    Once the base is settled, choose one clear direction for the rest of the outfit. The aim is not to coordinate every item with the tattoo, but to create enough contrast and structure that the overall silhouette feels intentional.

    Direction Front Base layer Finishing detail Weekend setting
    Gallery minimal Black scoop-neck tank Charcoal tailored trousers One silver earring Dinner or gallery opening
    Easy denim White ribbed tank Mid-blue straight-leg jeans Open shirt and leather belt Brunch, markets or a pub
    Soft monochrome Charcoal fitted tee Black relaxed skirt or trousers Slingbacks and a low bun Afternoon drinks or a gig

    Each direction gives the tattoo a different supporting role. Dark, fitted clothing emphasises the graphic outline, denim introduces texture and a sense of movement, and monochrome pieces create a quieter transition between the artwork and accessories. For a more relaxed look, choose one relaxed item and keep the remaining pieces relatively neat.

    check fit, care and local rules

    A brief check before leaving prevents most outfit mishaps. Look at the clothes from the side and back as well as the front, particularly if the tattoo reaches the shoulder blades or lower back.

    Build the look

    • Choose one plain base in black, white, charcoal or a muted neutral.
    • Pair it with one clear bottom silhouette, such as straight jeans or wide trousers.
    • Limit accessories to a single metallic note and keep the upper back uncluttered.

    Fit matters as much as colour. Ask someone you trust to check the placement in a mirror, and wear the top beforehand if you are unsure how it will sit across the shoulders. Loose fabric can wrinkle around the edges of a large temporary design, so test the combination before the day begins.

    Prepare and care for the design

    • Apply only to clean, dry, unbroken skin, following any patch-test advice for sensitive skin.
    • Press firmly for the time specified in the product instructions and allow the adhesive to set.
    • Keep the area away from vigorous sweating, rubbing, saunas and swimming for as long as instructed.
    • Remove the tattoo gently and wash away any remaining adhesive according to the care guidance.

    Australia’s legal framework also deserves attention. Permanent tattooing is treated as skin penetration and regulated through state and territory rules, with local councils sometimes adding permit or hygiene requirements. Temporary designs sold for home use are different, but sellers must still meet applicable product-safety, consumer-information and advertising obligations under the Australian Consumer Law. Claims such as completely waterproof or hypoallergenic need reliable evidence. For markets, festivals or pop-ups, check the organiser, venue and council requirements for temporary body decoration.

    finish with one statement piece

    Pure Tatts gives Australian shoppers access to premium black-and-white temporary tattoos, with hand-drawn geometric, white and matte-black designs, seasonal collections and artist collaborations. Browse all temporary tattoos, then select a shape and level of contrast that already have a place in your wardrobe.

    Choose one design, keep the front of the outfit restrained and let the oversized artwork carry your weekend. Join the Pure Tatts email list for new releases and offers, then make the statement piece the only detail your outfit needs.

  • THE WAIT IS OVER - 10 New Pure Tatts Collections available!

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    THE WAIT IS OVER - 10 New Pure Tatts Collections available!
    THE WAIT IS OVER!  Our desire at Pure Tatts is to make temporary tattoos cool again. Every girl is wearing the same style and we have seen the same golden and...
  • Breathtaking Photoshoot - White Tattoo Flash

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    Breathtaking Photoshoot - White Tattoo Flash
    We love how beautifully the detail of Pure Tatts is emphasized in this photo-shoot by one of our favorite photographers @child_indigo and model @vprincemusic. Model Victoria wears the Mantra Collection...
  • 10 Stunning Models Wearing White Temporary Tattoos

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    10 Stunning Models Wearing White Temporary Tattoos
    Don't we all love top ten lists? Pure Tatts has put together a list of ten gorgeous models in bikinis wearing our white temporary tattoos at the beach/pool. Please notice...
  • Coachella 2016 Lookbook Fashion Guide

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    Coachella 2016 Lookbook Fashion Guide
    Coachella is right around the corner and now is the time to start getting your look together. With headliners such as Ellie Goulding, Calvin Harris, Guns N' Roses, and Sia...
  • How To Apply White Water-On Tattoos The Right Way DIY

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    How To Apply White Water-On Tattoos The Right Way DIY
    We are so pumped, as 'Nadira037' created an absolutely fantastic YouTube video about Pure Tatts - White Temporary Tattoos! In this video Nadira shows how easy and safe Pure Tatts' water-on...
  • How To Rock White Temporary Tattoos At The Beach

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    How To Rock White Temporary Tattoos At The Beach
    We are so excited as summer is coming up. This is the perfect opportunity to wear temporary tattoos, particularly at the beach. Aren't we always looking for something that truly makes us feel...
  • Anything unrelated to elephant is irrelephant...

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    Anything unrelated to elephant is irrelephant...
    Elephants are such beautiful creatures and we want to dedicate our first blog post towards these amazing animals. We want to share with you some fascinating facts about one of the most...

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