• Temporary Tattoo Collection Donates 50% to Animal Rescue!

    Posted on

    Temporary Tattoo Collection Donates 50% to Animal Rescue!
    PURE TATTS COLLABORATION WITH ANIMAL RESCUE FOUNDATION SGT. PEPPER'S FRIENDS 50% OF THE PROCEEDS WILL BE DONATED DIRECTLY TO THE RESCUE. THIS COLLECTION INCLUDES 19 SGT. PEPPERS FRIEND'S TATTOOS DESIGNED...
  • Exclusive Free 3 day Pass to Equinox Fitness Clubs.

    Posted on

    How to Protect Your Temporary Tattoo During a Sweaty Workout

    A morning F45 class in Brisbane's summer humidity, a heated vinyasa session in Fitzroy, or a lap swim at Sydney's Andrew "Boy" Charlton Pool — Australians build their fitness routines around heat, sweat, and movement, which means every detail of a temporary tattoo is tested within minutes. The hand-drawn, fine-line designs from Pure Tatts reward careful skin prep and a few smart habits, especially when the mercury climbs past thirty degrees.

    If you have ever peeled off a wrist tattoo after a ride along the Yarra and found the edges feathered, you already know sweat is the fastest enemy of a crisp black-and-white design. Salt and moisture work into the paper's edge and lift pigment, particularly on thin geometric linework. A few minutes of prep, plus small mid-session tweaks, can keep your design looking fresh from warm-up to cool-down.

    This guide walks through where to place a tattoo so sweat does less damage, how to lock it onto the skin before you move, what to do during the workout itself, and how to care for it afterwards. Whether you train on the coastal paths of the Gold Coast or in a climate-controlled studio, the same principles apply.

    The precision of premium temporary tattoos means a little extra attention goes a long way. Fine linework, white-on-black, and matte black designs each behave slightly differently under sweat, yet the core approach stays the same: clean, dry, sealed, and protected.

    Prep Your Skin the Right Way

    The strongest tattoos begin with the cleanest canvas. Wash the area with a fragrance-free soap and warm water, then pat it completely dry. Skip body lotions, sunscreen, and natural oils for at least an hour beforehand — anything oily creates a barrier that stops the adhesive from bonding with the top layer of skin.

    Exfoliation makes a real difference. A soft scrub with a washcloth removes dead skin cells that would otherwise lift the edges of your design mid-workout. Pay attention to wrists and ankles, where flaking tends to happen. For a typical Brisbane morning run in February, that light scrub the night before keeps the ink from curling.

    If you are applying your tattoo in the morning before class, give it at least twenty minutes to settle before pulling on a sports bra or compression top. Fabric that drags across fresh pigment smudges the finer lines. For a sunrise yoga session, sliding the design on after your evening shower is a reliable routine.

    Choose Placement That Works With Your Workout

    Not every spot on the body sweats the same way. The forehead, centre of the chest, upper back, and nape are the heaviest perspiration zones, so a design placed there will lift faster. Forearms, outer shoulders, calves, and the area just above the ankle are calmer choices that still show off a hand-drawn piece.

    For those who train at boutique studios in Sydney's Inner West or chase a sun salutation at sunrise in Byron Bay, placement on the forearm or shoulder blade is a smart compromise. The skin moves less, sun exposure is gentler, and the design stays visible without taking the full force of sweat.

    If your practice is more dynamic — CrossFit, spin, or a coastal trail run — consider the outer thigh or upper calf. These areas sit away from the body's core heat and beneath most activewear without rubbing. A quick test is to wear your intended outfit for ten minutes after applying; any spot that pulls or creases will only get worse with movement.

    Anyone new to body art can browse yoga-friendly temporary tattoos to see which designs hold up best in low-impact, high-sweat settings before committing to a placement.

    Lock the Design Down Before You Move

    Once the backing paper is removed, give the design a final pass. Hold a hairdryer a few centimetres from the skin on the cool setting for thirty seconds. The cool air helps the adhesive settle into the pores, which adds hours of wear — useful during a Melbourne winter run along the Tan.

    For extra protection, dust a small amount of translucent setting powder over the design with a clean makeup brush. This trick is popular at Laneway, and it works just as well for a heated studio class. The powder absorbs the first wave of sweat before it reaches the adhesive.

    What you wear matters. Tight compression sleeves, wristbands, and waistbands can scrape the edges of fresh designs. Place the tattoo below a sweatband rather than beneath it. Looser layers in breathable cotton or moisture-wicking fabric give the design room to breathe.

    A small square of medical tape over a finished design adds a near-invisible shield for the toughest sessions — useful for an open-water swim in Clovelly or a high-intensity rowing class. Remove the tape immediately after cool-down to avoid trapping moisture.

    During the Workout

    Sweat is going to happen, so the goal is to manage it. When the design gets wet, pat it gently with a clean microfibre cloth. Rubbing drags at the edges and pulls pigment away. Keep a small towel clipped to your gym bag.

    Hydration affects how much you sweat and keeps skin supple. A design on dehydrated skin cracks and lifts faster, while well-moisturised skin holds pigment longer. Take water breaks as normal during a long ride, run, or sauna-style class.

    If a corner lifts mid-session, resist pressing it back down with a sweaty hand. Step out, dry the area, and press the edge with a clean fingertip. A small drop of liquid bandage or a touch of clear eyelash glue can reseal it in a pinch.

    Loose clothing over the design also helps. If you train in long sleeves or leggings, choose a fit that lets air circulate. Wearing brand-new activewear straight from the packet is a common mistake; the starches and dyes can stain a fresh design.

    After the Last Rep

    Cool down matters as much as warm-up. Pat the area dry with a soft cloth once the workout ends and let the design air out for a few minutes. Avoid hot showers for at least an hour, since steam opens the pores and loosens the adhesive.

    If you need to shower right away, keep the water lukewarm and aim it away from the tattooed area. Pat dry instead of rubbing. A thin layer of fragrance-free moisturiser around — not on — the design keeps the surrounding skin from drying and pulling at the edges.

    A second dusting of translucent powder is a good idea if you have an evening class after a morning run, or a full day at the office after a 6am session. Many designs hold up for several days of heavy training, especially the deeper matte black options that sit flush with the skin.

    When the design finally begins to fade, resist scrubbing at it. Let it wear away naturally, or speed the process along with a warm cloth and a touch of baby oil.

    Browse the best-selling tattoo collection for designs that suit your training style, from geometric lines that pair with a minimalist wardrobe to white-ink pieces that shine against a summer tan. For seasonal releases and exclusive discounts, explore the full range of hand-drawn, sweat-ready body art.

  • THE WAIT IS OVER - 10 New Pure Tatts Collections available!

    Posted on

    THE WAIT IS OVER - 10 New Pure Tatts Collections available!
    THE WAIT IS OVER!  Our desire at Pure Tatts is to make temporary tattoos cool again. Every girl is wearing the same style and we have seen the same golden and...
  • Breathtaking Photoshoot - White Tattoo Flash

    Posted on

    Breathtaking Photoshoot - White Tattoo Flash
    We love how beautifully the detail of Pure Tatts is emphasized in this photo-shoot by one of our favorite photographers @child_indigo and model @vprincemusic. Model Victoria wears the Mantra Collection...
  • 10 Stunning Models Wearing White Temporary Tattoos

    Posted on

    10 Stunning Models Wearing White Temporary Tattoos
    Don't we all love top ten lists? Pure Tatts has put together a list of ten gorgeous models in bikinis wearing our white temporary tattoos at the beach/pool. Please notice...
  • Coachella 2016 Lookbook Fashion Guide

    Posted on

    Coachella 2016 Lookbook Fashion Guide
    Coachella is right around the corner and now is the time to start getting your look together. With headliners such as Ellie Goulding, Calvin Harris, Guns N' Roses, and Sia...
  • How To Apply White Water-On Tattoos The Right Way DIY

    Posted on

    How To Apply White Water-On Tattoos The Right Way DIY
    We are so pumped, as 'Nadira037' created an absolutely fantastic YouTube video about Pure Tatts - White Temporary Tattoos! In this video Nadira shows how easy and safe Pure Tatts' water-on...
  • How To Rock White Temporary Tattoos At The Beach

    Posted on

    How To Rock White Temporary Tattoos At The Beach
    We are so excited as summer is coming up. This is the perfect opportunity to wear temporary tattoos, particularly at the beach. Aren't we always looking for something that truly makes us feel...
  • Anything unrelated to elephant is irrelephant...

    Posted on

    Anything unrelated to elephant is irrelephant...
    Elephants are such beautiful creatures and we want to dedicate our first blog post towards these amazing animals. We want to share with you some fascinating facts about one of the most...

Join the Pure Tatts Movement!

Enter your email address for discounts, new releases, and fun!

SEARCH THIS STORE