• Temporary Tattoo Collection Donates 50% to Animal Rescue!

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    Temporary Tattoo Collection Donates 50% to Animal Rescue!
    PURE TATTS COLLABORATION WITH ANIMAL RESCUE FOUNDATION SGT. PEPPER'S FRIENDS 50% OF THE PROCEEDS WILL BE DONATED DIRECTLY TO THE RESCUE. THIS COLLECTION INCLUDES 19 SGT. PEPPERS FRIEND'S TATTOOS DESIGNED...
  • Exclusive Free 3 day Pass to Equinox Fitness Clubs.

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    How to Fix a Creased Temporary Tattoo Before Application

    A creased temporary tattoo does not always belong in the bin. Minor curling or a fold in the protective film can often be corrected before the design touches your skin. The key is to handle the sheet gently and avoid heat, moisture or pressure that could damage the printed artwork.

    Detailed black-and-white temporary tattoos need a little extra care because fine lines, geometric shapes and matte finishes can show distortion more clearly than simple novelty designs. Whether you are getting ready for a beach day in Bondi, a Melbourne event or a weekend arvo with friends, a careful rescue can keep the transfer looking crisp.

    Check Whether The Design Is Damaged

    Start by placing the temporary tattoo on a clean, dry, flat surface under bright light. Look at the printed side rather than judging the crease from the paper backing alone. A bend in the backing sheet may straighten during preparation, while a sharp fold running through the artwork may have already disturbed the ink or adhesive.

    If the design has only a shallow ripple, the edges remain intact and there are no white cracks across the image, it is usually worth trying to flatten it. A deep fold that has split the printed layer, caused missing sections or left the tattoo permanently buckled is unlikely to transfer evenly. Using a damaged tattoo can result in gaps, doubled lines or an incomplete silhouette.

    Wash and dry your hands before touching the sheet. Oils from your fingers can interfere with the adhesive, especially around narrow details. Handle the temporary tattoo by its outer edge and keep the clear protective film in place until you are ready to apply it.

    Flatten The Transfer Without Heat

    Place the tattoo between two clean sheets of plain, smooth paper. Use a heavy book or another flat object to apply light, even pressure. Leave it for several hours, or overnight if the crease is mild. A flat cookbook or hardback novel works well, provided its pages are clean and dry.

    Do not iron the transfer, warm it with a hairdryer or put it near a heater. Heat can soften the adhesive, warp the film and alter the finish of a white or matte black design. Steam is equally risky because moisture may activate the transfer prematurely or make the paper backing swell.

    For a stubborn curl, change the orientation of the tattoo halfway through flattening so pressure reaches both directions. Keep the sheet at normal indoor temperature. This is particularly useful during a humid Queensland summer, when storing transfers in a bathroom or hot car can make the backing more flexible and prone to creasing.

    Prepare Skin Before Applying

    Choose smooth skin with minimal hair and no cuts, irritation or recent sunburn. Clean the area with mild soap and water, then dry it thoroughly. Avoid applying moisturiser, sunscreen, body oil or fragrance immediately beforehand, as a slippery surface can prevent the tattoo from bonding evenly.

    If the crease has flattened, trim around the design only if the sheet is large or the surrounding film may touch an awkward area. Leave enough margin to hold the transfer without touching the artwork. Peel away the clear protective layer slowly and inspect the design one more time before positioning it.

    Place the tattoo face down, with the printed side against your skin, and hold it still. Follow the product’s instructions for dampening the paper. Usually, a clean damp cloth or sponge is safer than running water because it controls the amount of moisture. Press firmly without rubbing, then lift a corner carefully to check whether the image has released.

    Avoid Common Application Mistakes

    A creased tattoo is most likely to fail when it is moved after contact with wet skin. Position it once, then keep the paper flat while the transfer activates. If an edge lifts, do not drag the design back into place. Press the backing down gently and allow the adhesive to work.

    Applying over fresh fake tan, oily sunscreen or sweaty skin can create patchy results. If you are heading to the beach or a festival, apply the tattoo before getting dressed and give it time to set. Australian summer heat, surf water and towel friction can all shorten its wear time, even when the tattoo was perfectly flat at the start.

    For a wardrobe-led look, black-and-white designs pair well with denim, linen and neutral outfits. Pure Tatts’ guide to black-and-white styling offers useful inspiration for choosing placement and scale without making the design compete with your clothes.

    Know When To Replace It

    Some creases are cosmetic and disappear once the transfer is pressed onto skin. Others indicate that the artwork has been folded too sharply to recover. Replace the tattoo if the image is torn, cracked, sticky in patches, missing detail or visibly stretched. A fresh transfer will give a cleaner result than trying to force a damaged one into place.

    Storage makes a significant difference. Keep unused temporary tattoos flat inside their original packaging, away from direct sunlight, moisture and temperature swings. Do not leave them in a glovebox, on a sunny windowsill or in a steamy bathroom. If you are ordering in Australia, check the brand’s stockist information so you can plan ahead for an event rather than relying on a creased spare at the last minute.

    Condition of the temporary tattoo Best action Expected result
    Slight curl at the edge Flatten between clean paper under light weight Usually applies normally
    Shallow ripple across the backing Press flat for several hours Often improves before application
    Deep fold through a fine line Inspect closely and test only if intact May transfer with a visible break
    Cracked, torn or missing artwork Replace the tattoo A damaged image will not repair during application
    Sticky or warped sheet from heat Do not apply Adhesive and print may be compromised

    A careful flattening process can save a lightly creased transfer, while a damaged design is best replaced before it reaches your skin. Store your Pure Tatts pieces flat, prepare clean and dry skin, and take a few extra minutes to position the artwork accurately. Explore the latest artist-made black-and-white temporary tattoos and choose a fresh design suited to your next Australian outing.

  • THE WAIT IS OVER - 10 New Pure Tatts Collections available!

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    THE WAIT IS OVER - 10 New Pure Tatts Collections available!
    THE WAIT IS OVER!  Our desire at Pure Tatts is to make temporary tattoos cool again. Every girl is wearing the same style and we have seen the same golden and...
  • Breathtaking Photoshoot - White Tattoo Flash

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    Breathtaking Photoshoot - White Tattoo Flash
    We love how beautifully the detail of Pure Tatts is emphasized in this photo-shoot by one of our favorite photographers @child_indigo and model @vprincemusic. Model Victoria wears the Mantra Collection...
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    10 Stunning Models Wearing White Temporary Tattoos
    Don't we all love top ten lists? Pure Tatts has put together a list of ten gorgeous models in bikinis wearing our white temporary tattoos at the beach/pool. Please notice...
  • Coachella 2016 Lookbook Fashion Guide

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    Coachella 2016 Lookbook Fashion Guide
    Coachella is right around the corner and now is the time to start getting your look together. With headliners such as Ellie Goulding, Calvin Harris, Guns N' Roses, and Sia...
  • How To Apply White Water-On Tattoos The Right Way DIY

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    How To Apply White Water-On Tattoos The Right Way DIY
    We are so pumped, as 'Nadira037' created an absolutely fantastic YouTube video about Pure Tatts - White Temporary Tattoos! In this video Nadira shows how easy and safe Pure Tatts' water-on...
  • How To Rock White Temporary Tattoos At The Beach

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    How To Rock White Temporary Tattoos At The Beach
    We are so excited as summer is coming up. This is the perfect opportunity to wear temporary tattoos, particularly at the beach. Aren't we always looking for something that truly makes us feel...
  • Anything unrelated to elephant is irrelephant...

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    Anything unrelated to elephant is irrelephant...
    Elephants are such beautiful creatures and we want to dedicate our first blog post towards these amazing animals. We want to share with you some fascinating facts about one of the most...

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