• Temporary Tattoo Collection Donates 50% to Animal Rescue!

    Posted on

    Temporary Tattoo Collection Donates 50% to Animal Rescue!
    PURE TATTS COLLABORATION WITH ANIMAL RESCUE FOUNDATION SGT. PEPPER'S FRIENDS 50% OF THE PROCEEDS WILL BE DONATED DIRECTLY TO THE RESCUE. THIS COLLECTION INCLUDES 19 SGT. PEPPERS FRIEND'S TATTOOS DESIGNED...
  • Exclusive Free 3 day Pass to Equinox Fitness Clubs.

    Posted on

    Summer Beach-Ready Tattoos That Won’t Wash Off

    Beach days call for body art that feels expressive, easy, and effortless. A temporary tattoo can add definition to sun-kissed shoulders, ankles, wrists, or collarbones without the commitment of permanent ink. With the right design and application, it can stay sharp through swimming, warm weather, and long afternoons beside the water.

    The secret is preparation. High-quality temporary tattoos use detailed artwork and skin-safe transfer materials that bond closely to clean, dry skin. They are water-resistant rather than completely permanent, so a well-applied design can last for several days while still fading naturally when you are ready for a new look.

    Why Water-Resistant Temporary Tattoos Work

    A beach-ready temporary tattoo is made to handle everyday movement and moderate contact with water. Once the transfer has fully set, the design forms a thin layer over the skin instead of sitting loosely on the surface. This helps it resist splashes, sweat, sunscreen, and quick dips in the ocean or pool.

    Long wear depends on the tattoo, the placement, and your routine. Areas that bend frequently or rub against swimwear may fade sooner than the upper arm or shoulder. Salt water and chlorine can also gradually soften the finish, but careful application and gentle aftercare make a significant difference.

    Choose Artwork With Lasting Visual Impact

    Black and white body art is especially effective in bright summer light. Matte black designs create a bold contrast against bare skin, while white temporary tattoos offer a softer, sunlit effect on deeper skin tones. Geometric lines, botanical illustrations, celestial symbols, and hand-drawn figures can all create a polished beach look without competing with swimwear or jewelry.

    For distinctive artwork, explore the hand-drawn collection, where artistic detail gives each piece a more considered feel than generic novelty transfers. Limited-edition designs are also useful for vacations, festivals, and special events because they bring a sense of individuality to simple summer outfits.

    The best location depends on how visible and durable you want the design to be. The outer forearm, shoulder, upper chest, and calf are easy to show and generally experience less friction. Fingers, wrists, and the tops of feet look stylish but may require more frequent touch-ups because of washing, movement, and contact with footwear.

    Apply Your Tattoo Before Heading Outside

    Start with clean, completely dry skin. Remove lotion, body oil, sunscreen, and makeup from the chosen area because oily residue can prevent the transfer from adhering evenly. If you have recently shaved, allow the skin to settle before applying the design to reduce irritation.

    Cut around the tattoo if needed, remove the clear protective sheet, and place the artwork face down. Hold a damp cloth or sponge against the paper for the time recommended by the product instructions, then lift one corner slowly. If any section appears dry or incomplete, press the backing down again rather than pulling it away quickly.

    Give the tattoo time to set before applying sunscreen or putting on tight clothing. A short waiting period allows the design to bond properly. When sunscreen is needed, dab it around the tattoo first and apply a light layer over it only after the transfer has dried.

    Match The Design To Your Summer Plans

    Different temporary tattoo styles suit different settings. A fine-line drawing can look refined at a seaside restaurant, while a bold black symbol works well for a music festival or pool party. Several small designs can be spaced across the body for a curated effect, or one larger statement piece can become the focal point of a minimalist outfit.

    Style Best Placement Visual Effect Water And Wear Notes
    Matte black Shoulder, upper arm, calf Strong, graphic contrast Usually holds well on low-friction areas
    White ink effect Collarbone, forearm, ankle Soft and understated Looks best on clean, dry skin
    Geometric Wrist, ribs, shoulder blade Modern and structured Fine lines need careful application
    Botanical Upper arm, thigh, back Organic and relaxed Works well with resort and festival styling
    Small symbols Fingers, neck, ankle Minimal and personal May fade faster with frequent washing

    Think about the full day before choosing placement. A design beneath a backpack strap, watchband, or tight swimsuit edge will experience more rubbing. If you plan to swim repeatedly, place the tattoo somewhere that stays relatively still and is less exposed to constant friction.

    Protect The Finish In Water And Sun

    Once applied, avoid scrubbing the tattoo with a towel or exfoliating glove. Pat the area dry after swimming instead of rubbing it. This simple change helps preserve crisp edges and reduces the chance of premature peeling.

    Sunscreen is essential for a beach day, but heavy oils and repeated reapplication can shorten the life of any temporary tattoo. Keep products as light as possible over the design and avoid tanning oils directly on the transfer. Chlorinated water may affect the surface faster than a brief ocean swim, so rinse with fresh water after leaving the pool.

    Do not pick at lifted edges. If a corner begins to fade, allow the rest of the tattoo to wear away naturally or remove it gently with body oil and a soft cloth. Scraping can irritate the skin and leave temporary redness.

    Make Artist-Led Designs Part Of Your Look

    A temporary tattoo becomes more memorable when it reflects a visual point of view. Artist collaborations and carefully drawn collections can give a beach outfit the same personality as a favorite pair of sunglasses or a distinctive piece of jewelry. Look for artwork with balanced spacing, clean lines, and enough contrast to remain readable in bright outdoor light.

    For a statement piece with a refined monochrome character, the Christina Seng design brings an artful quality to temporary body styling. Wear it alone for a gallery-inspired look or combine it with smaller coordinating symbols placed along the arm or shoulder.

    If you are planning a resort event, group trip, or branded summer activation, temporary tattoos can also create a unified visual detail. Businesses and event organizers can review wholesale tattoo options for coordinated designs that are easy to distribute and simple for guests to apply.

    Simple Ways To Keep Your Tattoo Looking Fresh

    A few practical habits can extend the life of your temporary body art and help it remain polished throughout a holiday.

    • Apply it at least 30 minutes before swimming, exercising, or heavy sun exposure.
    • Choose skin that is clean, dry, hair-free, and away from active creases.
    • Pat the tattoo dry after water activities instead of rubbing it with a towel.
    • Avoid body oils, exfoliants, and abrasive scrubs directly over the design.
    • Carry a spare tattoo for quick styling changes during longer trips.

    Temporary tattoos work best when treated as wearable artwork rather than disposable decoration. They can add a carefully chosen accent to a swimsuit, linen shirt, sundress, or evening outfit while allowing your style to change from one day to the next.

    Select a black, white, geometric, or hand-drawn design for your next beach escape, apply it carefully before you leave, and let Pure Tatts bring a little artist-led detail to every swim, sunset, and shoreline walk.

  • THE WAIT IS OVER - 10 New Pure Tatts Collections available!

    Posted on

    THE WAIT IS OVER - 10 New Pure Tatts Collections available!
    THE WAIT IS OVER!  Our desire at Pure Tatts is to make temporary tattoos cool again. Every girl is wearing the same style and we have seen the same golden and...
  • Breathtaking Photoshoot - White Tattoo Flash

    Posted on

    Breathtaking Photoshoot - White Tattoo Flash
    We love how beautifully the detail of Pure Tatts is emphasized in this photo-shoot by one of our favorite photographers @child_indigo and model @vprincemusic. Model Victoria wears the Mantra Collection...
  • 10 Stunning Models Wearing White Temporary Tattoos

    Posted on

    10 Stunning Models Wearing White Temporary Tattoos
    Don't we all love top ten lists? Pure Tatts has put together a list of ten gorgeous models in bikinis wearing our white temporary tattoos at the beach/pool. Please notice...
  • Coachella 2016 Lookbook Fashion Guide

    Posted on

    Coachella 2016 Lookbook Fashion Guide
    Coachella is right around the corner and now is the time to start getting your look together. With headliners such as Ellie Goulding, Calvin Harris, Guns N' Roses, and Sia...
  • How To Apply White Water-On Tattoos The Right Way DIY

    Posted on

    How To Apply White Water-On Tattoos The Right Way DIY
    We are so pumped, as 'Nadira037' created an absolutely fantastic YouTube video about Pure Tatts - White Temporary Tattoos! In this video Nadira shows how easy and safe Pure Tatts' water-on...
  • How To Rock White Temporary Tattoos At The Beach

    Posted on

    How To Rock White Temporary Tattoos At The Beach
    We are so excited as summer is coming up. This is the perfect opportunity to wear temporary tattoos, particularly at the beach. Aren't we always looking for something that truly makes us feel...
  • Anything unrelated to elephant is irrelephant...

    Posted on

    Anything unrelated to elephant is irrelephant...
    Elephants are such beautiful creatures and we want to dedicate our first blog post towards these amazing animals. We want to share with you some fascinating facts about one of the most...

Join the Pure Tatts Movement!

Enter your email address for discounts, new releases, and fun!

SEARCH THIS STORE